Tuesday, July 29, 2008

Track Your Website Visitors

Have you ever waited for an important email reply from an individual ?

It could be concerning, say

  • a review of your book
  • an evaluation of your product
  • a proposal for a joint venture
You would really like to know if he is going to take any action, so it would be useful if you could check whether he has visited your site, and when.

One way to detect this is by setting up a tracking URL specifically for that individual when you send your email.

However asking to visit an URL such as

http://www.abc.com/a.cgi?a123

may just alert him to the fact that he is being monitored.

But there is a way to monitor him which is completely undetectable.

If your page is, for example, a (.htm) file you could instead provide him with a (.html) file which redirects to the htm file. Then you would inspect your logs and check for any access to that page.

But . . . that is much too long-winded.

There is a software tool which fortunately handles this all for you - and will email you the moment that the page has been visited.

So in effect instead of asking your VIP to visit

http://www.abc.com/jv.htm

for your joint venture proposal you could provide this link

http://www.abc.com/jv.html

and you will know the moment he visits.

Can you think of more applications for this tactic ?

Monitoring the response rate at an online marketing forum, for example, where you would like to be notified of access as it happens.

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